01.Network Approval
All publishers must undergo vetting based on traffic quality, historical performance, source transparency, and compliance alignment.
02.Approved Traffic Sources
Search
Google, Bing, and other search engines unless brand bidding is restricted.
Social Media
Facebook, Instagram, TikTok, Snapchat, and similar channels through approved accounts.
Permitted only with valid consent, suppression handling, and campaign approval.
Native & Display
Allowed when creatives and placements follow campaign-specific rules.
03.Prohibited Traffic & Methods
- Bot-generated traffic or auto-refreshing pages.
- Incentivized traffic unless explicitly allowed.
- Co-registration traffic without prior written consent.
- Malware, spyware, forced redirects, or misleading flows.
04.Campaign Rules
Publishers must follow each campaign brief, including targeting, creative, compliance, source, and volume limitations. Campaign rules override general network permissions.
05.Private Offers
Private offers, caps, payout terms, and advertiser identities are confidential and may not be shared, resold, or promoted outside approved channels.
06.Regulated Verticals
iGaming & Betting
Requires localized licensing and responsible gaming controls.
Financial Services & Loans
Requires accurate disclosures and compliance with lending and marketing rules.
Sweepstakes & Lead Gen
Requires transparent opt-in language and clear winner or reward terms.
Insurance & Health
Requires strict claims review and jurisdictional compliance.
07.Email Marketing Rules
- Include a valid physical postal address in every email.
- Maintain a functional unsubscribe link.
- Update suppression lists every 24 to 48 hours.
- Avoid deceptive subject lines or sender names.
08.Fraud & Compliance Monitoring
Adstarga monitors conversion patterns, click-to-lead timing, IP reputation, source consistency, and device signals to protect advertiser budgets and network integrity.
09.Payments & Termination
Standard payment terms are Net-30 unless a private agreement states otherwise. Perkmedia LLC may withhold payment for leads that violate this policy.